Twitter launches its mobile ads manager for users to manage ads on the go

Sourced through Scoop.it from: www.fatbit.com

Twitter has made it easy for marketers to track their ad campaigns on the go by launching a mobile ads manager for smartphones. Until now, Twitter ads and campaigns could only be managed from the desktop interface and there was no provision of managing ad campaigns from a mobile phone.
The mobile ad manager does not only allow detailed tracking of twitter ad campaigns but also gives an overview of how the ads are performing in a real time interface. Users can know the number of impressions, engagement rate, total money spent, cost per engagement, etc, all from the smartphone………… Read More 

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